I’m not a fan of boxing but that project was really cool. In the cooperation with the Kiwigroup agency, we created the key visual for new television channel in 2014, named ‚Fightklub’. It was an occasion to know one of the most known Polish boxers, Albert Sosnowski who had became a brand-hero at the start of the campaign.
I also got the request to design the logo of Fightklub, basing of the mother’s brand – Sportklub. That’s why I used the l leitmotif of the cube with initials of the brand name.
Sportklub / Kiwigroup