SUMO logo design

SUMO

A new mark for a clothing store in Poznań, specialising in sports clothing and accessories for the disabled. The logo shows a sumo wrestler doing a handstand – which is a metaphor for the efforts of disabled athletes who – despite physical limitations – are able to realize their dreams.

CLIENT

Kiwigroup / SUMO Sp. z o. o.

YEAR

2015

Tags
Business, Disabled, Logo design, Shop, Sport, Sport logo