BP RACING

Design and CI elements created for the rally team BP Racing. The task, which was carried out for the Kiwigroup agency in 2014, consisted of the creation of image materials for Bartosz Palusko Racing. I proposed a distinctive monogram combining the initials „BP” in a characteristic, somewhat pugnacious form. The sloping composition of the monogram and its unilateral glyphs sheriffs are intended to give the logo a dynamic character.

The key visual I created consisted of the figure of racing driver situated between two rally cars.